#FBTB17 interview with @dlichaw

This podcast is episode 3 of 5 recorded at From Business To Buttons 2017

We got the chance to talk to Donna Lichaw again, this time in person, at From Business To Buttons. We discussed the complexity and usefulness of stories and storymapping when working with enterprise products – when the hero (user) of your product isn’t your customer.

 

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