Tag Archives | erik modig

#84 James & Per at Conversion Jam 4

This podcast is episode 5 of 5 recorded at Conversion Jam 4

This podcast is episode 5 of 5 recorded at Conversion Jam 4  UX Podcast attended one of the biggest conversion optimisation conferences in the world, Conversion Jam 4, organised by Conversionista. We grabbed interviews with 4 of the keynote speakers. There was a definite psychology-theme to our interviews . The brain is a fascinating thing! We talked […]

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#CJAM4 interview with @erik_modig

This podcast is episode 2 of 5 recorded at Conversion Jam 4

This podcast is episode 2 of 5 recorded at Conversion Jam 4Erik Modig is a researcher at the Stockholm School of Economics and at Stockholm University. His research focuses on advertising and how the consumer psychology of creativity affects advertising effectiveness. Straight after his presentation at Conversion Jam 4 we talked to him about our conscious […]

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