Tag Archives | marketing

#91 James & Per & Aimee get automated

Automated marketing. The marketeer’s dream. What is it, and how does this impact UX? Aimee Ravacon from Specopssoft shares her experiences after successfully implementing marketing automation into her organisations’ digital marketing. (Listening time: 41 minutes) Episode #91: James & Per & Aimee get automated http://t.co/KHJvFTmf0Y #ux #marketingautomation #digitalmarketing — UX Podcast (@uxpodcast) January 23, 2015 References Specopsoft […]

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#CJAM4 interview with @erik_modig

This podcast is episode 2 of 5 recorded at Conversion Jam 4

This podcast is episode 2 of 5 recorded at Conversion Jam 4Erik Modig is a researcher at the Stockholm School of Economics and at Stockholm University. His research focuses on advertising and how the consumer psychology of creativity affects advertising effectiveness. Straight after his presentation at Conversion Jam 4 we talked to him about our conscious […]

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#39 James & Per and the 1%

Jesper Åström joined us in Episode 39 for a chat at Clarion Sign Hotel in Stockholm. Jesper is is currently writing a series of 100 guest blog posts in 100 days. A crazy challenge. One of the posts so far was about “workers, commentators and spectators” where Jesper outlined the 1-9-90 method and gave some […]

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Episode 2: Offline meets online – How can I help you? (Part 2 of 3)

This month’s episode of UXPodcast with James Royal-Lawson and Per Axbom talks about when offline meets online – stories and examples highlighting how attempts at connecting the two often fail, as well as suggestions as to how to improve your chances of succeeding. In part two the temperature is rising in the studio but Per […]

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Episode 2: Offline meets online – Love me, like me, install me (Part 1 of 3)

This month’s episode of UXPodcast with James Royal-Lawson and Per Axbom talks about when offline meets online – stories and examples highlighting how attempts at connecting the two often fail as well as suggestions as to how to improve your chances of succeeding. In part one James and Per talk you through a number of […]

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Episode 2: Offline meets online – The wizzard of us (Part 3 of 3)

This month’s episode of UXPodcast with James Royal-Lawson and Per Axbom talks about when offline meets online – stories and examples highlighting how attempts at connecting the two often fail, as well as suggestions as to how to improve your chances of succeeding. In part three it get’s so hot in the studio James and […]

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