UX Podcast has a niche audience, the majority of the listeners are people working within the profession of user experience and interaction design.
The listenership of UX Podcast reaches beyond UX/IxD and also includes developers and people who are working within digital media, such as product owners, web managers and communicators.
There are a relatively small number of UX related podcasts. UX Podcast gives a unique opportunity for sponsors to reach the UX community through audio advertising.
In our most recent listener survey we received a Net Promoter Score of +63.
2017 Q2 Statistics
Measured using the podcast distribution platform Blubrry, each UX Podcast episode is downloaded roughly 3200 times in the days immediately after publishing. This rises to around 7000 during the following two months. Even episodes 3-5 months old are downloaded at least 400 times each month.
Across all episodes, UX Podcast is downloaded 25000 times a month and has been downloaded over 550,000 times in total.
In addition to download, UX Podcast is listened to via Soundcloud (around 1000 listens per month) as well as Stitcher, and Spreaker.
From the Blubrry statistics, 45% of our listeners are based in the US, 10% in the UK, 8% in Sweden, and 5% each for Japan and Australia. We regularly reach listeners in around 90 different countries and have reached listeners in 170 countries since our records began.
60% of listeners listen using an iOS device, 15% on a Mac, 10% Android (and 10% “multi-platform”)
As of January 2017, we are not accepting new sponsorship offers for UX Podcast episodes.
James Royal-Lawson, +46735931654
Per Axbom, +46709132500