Show notes
S02E02 (#312). Torrey Podmajersky, author of Strategic Writing for UX, joined us to help us get the words to work. Together with Torrey we highlight the importance of giving our work context as well as establishing a shared vocabulary.
We also talk reflect about how the focus on graphical design comes a the expense of the words and that maybe its a good opportunity revisit and revive some of the concepts from the content world that have fallen into the background in recent times.
“Oh, we’re consistently using this word over here, I want to avoid that, because that’s a totally different concept. I’m going to use this here. And you create some space really intentionally. So it’s about like, what is the problem you’re trying to solve? And being aware that the words are part of your solution”
(Listening time: 39 minutes, transcript)
References:
- Full transcript for this episode
- Torrey Podmajersky:
- LinkedIn: https://www.linkedin.com/in/torreybird/
- Website: https://www.torreypodmajersky.com/
- Get the words to work – Torrey’s 2023 FBTB talk (YouTube)
- Strategic writing for UX (O’Reilly)
- Strategic writing for UX – Torrey’s 2019 UX New Zealand talk (YouTube)
- From Business To Buttons (conference website)
- [02:00] Words Matter: Testing copy with Shakespear – How Netflix tests copy
- [03:00] UX considerations for building an amazing CMS
- [05:00] A cheatsheet of the most common interaction patterns
- [05:00] David De Leon (FBTB host)
- [07:00] Solving the right problem
- [07:00] Writing UX copy for translation
- [08:00] UX writers need design systems too – Figma config
- [11:00] Why verbs are hard and what it means for our UX process – Sofia Prater
- [11:00] Align, co-create, and reduce rework with object-oriented UX
- [13:00] UX writing: study guide (NN/g)
- [13:00] How to write digital products with personality
- [17:00] Why you should care about localisation in UX writing
- [17:00] Why your localisation experts need to understand UX writing
- [20:00] Creating a controlled vocabulary
- [22:00] A practical guide to information architecture (Donna Spencer)
- [28:00] The internet consumes extraordinary amounts of energy. Here’s how we can make it more sustainable
- [30:00] How large language models reflect human judgement
- [30:00] Computers are getting better at writing
- [35:00] What is a controlled vocabulary
- [37:00] Beyond delight; the memorable experience framework
- Recommended listening
- Episode 135: Asian e-commerce And Object Oriented UX
- Episode 286: Reintroduction to Information architecture with Donna Spencer
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