Soundbites and clips recorded at events and conferences
Interview with Mike Beasley at UXLx 2015. Mike held the workshop Web Analytics for User Experience. Web analytics are an important part of the user research toolkit, we chatted about some of the ways it can be used and how you can get started.
Interview with Mike Atherton at UXLx 2015. Mike held a workshop around structured content modelling and held a talk on the conference day entitled Designing with linked data. We Pulled him into Room 4 after lunch on day 3 and talked about linked data and its potential.
Adrian Howard joined us in Room 4 for a chat at UXLx. He regularly teaches and speaks on integrating Lean, UX and Agile methods and held a workshop on day 1 about User Story Mapping.
We talk to Adrian about what user story mapping is, how it can be used, how it can be “sliced” in different ways to provide different information.
Just before they magic themselves off to the airport we sat down with Josh Clark and Stephen Hay. Josh was closing keynote speaker at UXLx 2015 with his talk Magical UX and the Internet of Things. Stephen held a day 1 workshop – Responsive Design Workflow as well as a conference day talk entitled The Art of Deception.
We talked to Nicole Fenton at UXLx 2015. Nicole is an editor, writer, content strategist. During her career she’s worked with companies such as Apple and Facebook. Words are her thing and she cares about them passionately. We talk to her about content, conversations and being iterative with your words.
We talked to Alastair Somerville at UXLx 2015. Alastair is a specialist in sensory cognition and accessibility and held a workshop on day one called Designing wearable experiences. Amongst other things we chat about sensory experiences and about how accessibility settings can help us deal with cognitive load.
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We talked to award winning presenter, legendary designer, podcaster and author, Mike Monteiro. Mike presentation at From Business to Buttons was 13 Ways designers screw up client presentations. An entertaining guide to better meetings. We learned from Mike the importance of confidence in meetings and how good business ethics can help form great client relationships.
#FBTB2015 interview with @monteiro – 13 Ways designers screw up client presentations http://t.co/Bzl0Ele6Na #UX
— UX Podcast (@uxpodcast) April 21, 2015
Cindy Alvarez, head of UX at Yammer, joined us for chat. During the morning session she presented Embracing hypothesis driven-design. Yammer has great data sources and Cindy has overseen their adoption of hypothesis driven-design work. How does that work and what do they gain from it?
#FBTB2015 interview with @cindyalvarez – Embracing hypothesis driven-design http://t.co/Iv0kpBUjY0 #ux
— UX Podcast (@uxpodcast) April 21, 2015
Pamela Pavliscak, founder of Change Sciences, joined us directly off stage at From Business To Buttons after her talk The Science of Happy Design (slides from SXSW). We talk to Pamela about happiness. If you are happy after using a website, you rate it better. You’re more likely to buy from it, use it again, recommend it. Can we create happiness? Can we design it?
Roger Dooley, Neuromarketer, author of Brainfluence the book and host of the Brainfluence the podcast, was the opening keynote speaker at Conversion Jam 4. We caught up with him later in the day and talk about the persuasion slide, creating a “liking effect” and dealing with the conscious and non-conscious parts of our brains.
Bart Schutz was the closing keynote speaker at Conversion Jam 4. He’s the author of Wheel of Persuasion. We have a chat about the wheel and it’s 200 plus persuasion techniques and about how at times you perhaps need to add friction to increase conversion rather than remove it.
Erik Modig is a researcher at the Stockholm School of Economics and at Stockholm University. His research focuses on advertising and how the consumer psychology of creativity affects advertising effectiveness.
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Michael Aagaard, optimizer of websites and the decision-making processes and the man behind Content Verve. Named the “Conversion Jesus” by John Ekman from Conversionista. We grabbed Michael directly after his high-octane presentation at Conversion Jam 4 and talked about the need to stop guessing and start hypothesizing. Do your research!
Scott Hanselman dished out some serious “edutainment” (as he called it) in his presentation. He educated us about javascript at the same time as keeping us laughing and entertained. We grabbed him for a chat.
Photo credit: Hans Verschooten
Cat Noone presented “My Grandmother’s books are neatly stored in an app” (which interestingly didn’t really mention her Grandma!). We chatted to her straight after her presentation.
Photo credit: Hans Verschooten