Series: Conversion Jam 3

UX Podcast were asked to come along to Conversion Jam 3 in Stockholm Sweden and bring you some interviews, insights and reflections.

James and Per recorded 4 interviews and hosted a “Pre-jam” meetup the night before the conference.

Conversion Jam is Swedens biggest, only and first conference about conversion optimisation. Each year 350 optimisers gather together to exchange case studies and tips and listen to international speakers.

#CJAM3 UX Podcast Pre-Jam meetup at Valtech

September 16, 2013 Event clip
This podcast is episode 1 of 6 recorded at Conversion Jam 3

The night before Conversion Jam 3, 40 optimisers, 3 speakers and 2 podcasters gathered at Valtech‘s offices in Stockholm Sweden for a “pre-jam” meetup.

Conversion Scientist Brian Massey, Wheel of Persuasion Bart Schutz and (Ton Wesseling) all gave 15 minute presentations as well a “conversion clinic” (where they were also joined by Craig Sullivan).

Here is the live unedited footage of all 3 presentations, the 20 minute break, and the conversion clinic.

The unedited footage is sadly currently not available.

#CJAM3 Craig Sullivan interview

September 10, 2013 Event clip
This podcast is episode 2 of 6 recorded at Conversion Jam 3

A few minutes after walking off the stage at Conversion Jam 3 in Stockholm Sweden, we grabbed a chat with Craig Sullivan. This is the third time we’ve talked to Craig on UX Podcast. Our chats are always inspiring and insightful and full of practical tips.

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#CJAM3 Ton Wesseling interview

September 10, 2013 Event clip
This podcast is episode 3 of 6 recorded at Conversion Jam 3

The final speaker of the morning at Conversion Jam 3 in Stockholm was Ton Wesseling, Dutch Online optimisation specialist.

We talked to Ton about cloudberry jam as well as the importance of actionable changes and getting things out there – always be optimising.  Plus, we ponder the thought, do we really need interaction design?

#CJAM3 Brian Massey interview

September 10, 2013 Event clip
This podcast is episode 4 of 6 recorded at Conversion Jam 3

We managed to catch up with morning keynote speaker Brian Massey in the Meet The Experts room at Conversion Jam 3.

Brian talked this morning about “copy” and it’s crucial role in online conversations and conversion. We throw out lorem shitsum and produce content.

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#CJAM3 Nathalie Nahai interview

September 10, 2013 Event clip
This podcast is episode 5 of 6 recorded at Conversion Jam 3

Nathalie Nahai, The Web Psychologist, was the closing keynote speaker at Conversion Jam 3. We talked to her just a few minutes after she came off stage.

We chatted to Nathalie about “culturability” and having a cultural understanding when working with international websites.

#56 James and Per at Conversion Jam 3

September 20, 2013 Podcast, Guest show, Event show 1:04:51
This podcast is episode 6 of 6 recorded at Conversion Jam 3

Conversion Jam 3 was held recently here in Stockholm. Conversion Jam is a conference for online marketing/ecommerce managers, optimizers and analysts. About 350 people gathered together to spend a day listening to international speakers and a number of interesting cases. We managed to interview four of the speakers – Craig Sullivan, Ton Wesseling, Brian Massey and Nathalie Nahai.

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