Donna Lichaw returns to UX Podcast for another chat, this time we focus on how stories could be used when working with Enterprise UX. Donna is the author of The User’s Journey. In the book Donna explains the idea of storymapping. How, when, and why to use narrative structure in your design work. (more…)
Tag Archives | enterprise ux
We got the chance to talk to Donna Lichaw again, this time in person, at From Business To Buttons. We discussed the complexity and usefulness of stories and storymapping when working with enterprise products – when the hero (user) of your product isn’t your customer.
Hosted by @axbom & @beantin, UX Podcast is for those who are passionate about balancing business, technology and people within the realm of digital media. Moving the conversation beyond the traditional realm of User Experience.