erik modig

#84 James & Per at Conversion Jam 4

This podcast is episode 5 of 5 recorded at Conversion Jam 4

 

UX Podcast attended one of the biggest conversion optimisation conferences in the world, Conversion Jam 4, organised by Conversionista. We grabbed interviews with 4 of the keynote speakers. There was a definite psychology-theme to our interviews . The brain is a fascinating thing! We talked to copy-optimiser Michael Aargaard, consumer psychology researcher Erik Modig, wheel of persuasion creator Bart Schutz and Roger Dooley of Brainfluence fame.

(Listening time: 54 fantastic minutes)

References:

 

#CJAM4 interview with @erik_modig

This podcast is episode 2 of 5 recorded at Conversion Jam 4

Erik Modig is a researcher at the Stockholm School of Economics and at Stockholm University. His research focuses on advertising and how the consumer psychology of creativity affects advertising effectiveness.
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