Conversion Jam 3 was held recently here in Stockholm. Conversion Jam is a conference for online marketing/ecommerce managers, optimizers and analysts. About 350 people gathered together to spend a day listening to international speakers and a number of interesting cases. We managed to interview four of the speakers – Craig Sullivan, Ton Wesseling, Brian Massey and Nathalie Nahai.
The night before Conversion Jam 3, 40 optimisers, 3 speakers and 2 podcasters gathered at Valtech‘s offices in Stockholm Sweden for a “pre-jam” meetup.
Here is the live unedited footage of all 3 presentations, the 20 minute break, and the conversion clinic.
We talked to Ton about cloudberry jam as well as the importance of actionable changes and getting things out there – always be optimising. Plus, we ponder the thought, do we really need interaction design?
— UX Podcast (@uxpodcast) September 10, 2013