Series: From Business To Buttons 2018

From Business to Buttons, 15 May 2018, in Stockholm Sweden – for inspiration, and hands-on advice, on how to generate business value by creating great user experiences.

UX Podcast will be there and record interviews with 5 of the speakers from the conference green room.

#185 Gaming behaviour with Kellee Santiago

This podcast is episode 1 of 5 recorded at From Business To Buttons 2018

Kellee Santiago said that when making Journey they wanted to “make a game that creates a renewed sense of faith in humanity”. They wanted to make a game that was inclusive and was appealing to people who perhaps didn’t normally play video games.

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#187 Jobs to be done with Tony Ulwick

This podcast is episode 2 of 5 recorded at From Business To Buttons 2018

Jobs to be done is a tool that comes up regularly in UX circles. But exactly what is it? We talk to Tony Ulwick, author of Jobs to be Done: Theory to practice. The framework helps to break down the job that customers want to get done into discrete steps, then help develop ways to make steps easier, faster, or unnecessary and innovate your product. Read More

#189 Contrasting design worlds with Namrata Mehta

This podcast is episode 3 of 5 recorded at From Business To Buttons 2018

Namrata Mehta is a design researcher and innovation consultant, focused on bringing user-centered approaches to public service delivery in emerging economy contexts. We talk to Namrata about the challenges of working with UX within the context of a country with vast social inequality.
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#195 Infused design with Jared Spool

This podcast is episode 5 of 5 recorded at From Business To Buttons 2018

Imagine you could just draw a concept on a whiteboard and everyone just got it and got on with it. That’s what a design infused organisation looks like. Jared Spool joins us to talk about the growth stages understanding and the growth states of UX in organisations.  Our job as design leaders is to help organisations become more design mature.
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