optimisation Archives

#280 Ethical experimentation with Craig Sullivan

January 14, 2022 00:38:53

Mass democratisation and access to AB test tooling has meant that hundreds of millions of experiments have been run on people, via digital products and services. Although we are not running pharmaceutical trials and tests, these experiments still raise numerous ethical issues that are shared with research or experiments in a medical scenarios.

Craig Sullivan joins us to explore the topic. Craig has been experimenting and optimising websites and digital services for decades and has been regular guest on UXPodcast since the start.

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#113 Interacting with Jim Kalbach, Vanessa Kirby, Craig Sullivan & Sofia Hussain

November 13, 2015 00:53:13

This podcast is episode 9 of 9 recorded at Interact London 2015

The second of our two shows featuring interviews from Interact London 2015. We talk to Jim Kalbach, Vanessa Kirby, Craig Sullivan and Sofia Hussain.

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#60 James & Per & Jonas fill in forms

November 15, 2013 00:41:14

Web forms and form analytics. We’re joined (once he’d found the right garden!) by Jonas Arnklint from Stockholm-based start-up Revrise to talk about web forms.

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#56 James and Per at Conversion Jam 3

September 20, 2013 1:04:51

This podcast is episode 6 of 6 recorded at Conversion Jam 3

Conversion Jam 3 was held recently here in Stockholm. Conversion Jam is a conference for online marketing/ecommerce managers, optimizers and analysts. About 350 people gathered together to spend a day listening to international speakers and a number of interesting cases. We managed to interview four of the speakers – Craig Sullivan, Ton Wesseling, Brian Massey and Nathalie Nahai.

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#CJAM3 UX Podcast Pre-Jam meetup at Valtech

September 16, 2013

This podcast is episode 1 of 6 recorded at Conversion Jam 3

The night before Conversion Jam 3, 40 optimisers, 3 speakers and 2 podcasters gathered at Valtech‘s offices in Stockholm Sweden for a “pre-jam” meetup.

Conversion Scientist Brian Massey, Wheel of Persuasion Bart Schutz and (Ton Wesseling) all gave 15 minute presentations as well a “conversion clinic” (where they were also joined by Craig Sullivan).

~~Here is the live unedited footage of all 3 presentations, the 20 minute break, and the conversion clinic~~.

The unedited footage is sadly currently not available.

#CJAM3 Nathalie Nahai interview

September 10, 2013

This podcast is episode 5 of 6 recorded at Conversion Jam 3

Nathalie Nahai, The Web Psychologist, was the closing keynote speaker at Conversion Jam 3. We talked to her just a few minutes after she came off stage.

We chatted to Nathalie about “culturability” and having a cultural understanding when working with international websites.

Our 4th and final interview from #cjam3 – we chat to @TheWebPsych http://t.co/UagQFSVHhB #culturability #ux

— UX Podcast (@uxpodcast) September 10, 2013

#CJAM3 Brian Massey interview

September 10, 2013

This podcast is episode 4 of 6 recorded at Conversion Jam 3

We managed to catch up with morning keynote speaker Brian Massey in the Meet The Experts room at Conversion Jam 3.

Brian talked this morning about “copy” and it’s crucial role in online conversations and conversion. We throw out lorem shitsum and produce content.

#CJAM3 Ton Wesseling interview

September 10, 2013

This podcast is episode 3 of 6 recorded at Conversion Jam 3

The final speaker of the morning at Conversion Jam 3 in Stockholm was Ton Wesseling, Dutch Online optimisation specialist.

We talked to Ton about cloudberry jam as well as the importance of actionable changes and getting things out there – always be optimising. Plus, we ponder the thought, do we really need interaction design?

Another interview! We chat to @tonw straight after his presentation at #cjam3 http://t.co/7bbC1MI8In #ux

— UX Podcast (@uxpodcast) September 10, 2013

#CJAM3 Craig Sullivan interview

September 10, 2013

This podcast is episode 2 of 6 recorded at Conversion Jam 3

A few minutes after walking off the stage at Conversion Jam 3 in Stockholm Sweden, we grabbed a chat with Craig Sullivan. This is the third time we’ve talked to Craig on UX Podcast. Our chats are always inspiring and insightful and full of practical tips.

Episode 26: James and Per make jam

October 22, 2012 00:08:19

This podcast is episode 1 of 4 recorded at Conversion Jam 2

This episode comes “live” from Conversion Jam 2 in Stockholm Sweden. A conference about conversion optimisation. We share our expectations for the day and have a chat with the first keynote speaker of the day, Craig Sullivan an optimisation rock-star (and DJ). We previously chatted with Craig in Episode 11 of UX Podcast about mobile optmisation.